SANTANDER “IN SOMEONE ELSE’S SHOES”
Santander created an app and an event that lets you step into the shoes of Jen, a homeless woman who has a full-time job but still can’t afford a place to live. The film offers a room-scale augmented reality experience that allows for a personal and emotional connection to Jen. You can download the app from the iTunes app store.
Director - Jason Zada
POV DP - Michael Belcher
Producer - Claudia Montano
Prod Co - Media Monks
Client - Santander Bank
